Following its recent acquisition of Biotrop, Biobest Group has rebranded as BioFirst Group.

“We now have a structure focusing on the horticulture market and a structure focusing on the open field market,” said Group CEO Jean-Marc Vandoorne.

In the horticulture market, Biobest and its worldwide subsidiaries will continue to focus on the development, production and sales of beneficial insects, mites and nematodes to control plant pests in greenhouse crops. BioWorks will focus on the development, production and sales of biopesticides in horticulture crops, and Plant Products will comprise a number of one-stop shop distributors in the horticulture market. In the open field market, Biotrop will focus on the development, production and sales of biopesticides, biostimulants and inoculants in open-field crops worldwide.

The company also recently opened its new 4,000 sq. metre predatory mite production facility, in the city of Westerlo, Belgium.

“Our 12 million euro investment in this new state-of-the-art rearing facility will greatly boost our production capabilities and house up to 50 employees,” says Vandoorne. “It enables us to scale up production to enhance our ability to fulfil customer demands.”